Nice Link Home Furnishings is a fabric and furniture manufacturer focused on incredible customer comfort as well as superior functionality. Their new line of performance fabric, Nice N Clean, is built to do both. Nice Link called upon RBA to create an informative one-sheeter advertisement to both excite and inform customers about this new product line.
- Henry Stern, VP of Sales, Nice Link
Every ad needs to be able to emotionally connect with consumers. When looking at furniture, we devised a strategy that looks at furniture as more than just objects you sit on or utilize in your home—they’re a part of your family. Family can sometimes be messy, but family also provides wonderful memories. Nice Link’s new performance fabric line is all about becoming a part of the family, but it’s no mess, and just memories. It’s always there for you, whether it’s a kids sleepover, or Sunday afternoon football with the guys.